Managing a small, select roster isn’t a limitation. It’s the whole point.

Every athlete we represent gets direct access to a manager with a background in commercial law, sports media, and brand strategy - someone who has covered two Olympics, worked both sides of a sponsorship deal, and genuinely cares about the person, not just the contract.

We work across open water swimming, athletics, netball, and more. Our athletes are Olympians, world record holders, and national champions. They’re also interesting people building meaningful careers - and that’s what brands are looking for.

COPPEL SPORTS IS A BOUTIQUE ATHLETE MANAGEMENT AGENCY BUILT FOR ATHLETES WHO COMPETE IN SPORTS WHERE THE MAINSTREAM AGENCIES AREN’T LOOKING — AND FOR BRANDS WHO UNDERSTAND WHY THAT’S AN OPPORTUNITY.

The agency that takes fewer clients on purpose